AI Insights · Timothy · July 2022
Top 5 Fashion Games on iOS in the US Q2 2022
Discover the performance trends of the top 5 fashion games on iOS in the United States during Q2 2022, including downloads, revenue, and active users.
The second quarter of 2022 saw notable trends in the performance of the top 5 fashion games on iOS in the United States. Here’s a detailed look at the weekly downloads, revenue, and active user metrics for these popular apps, based on data from Sensor Tower.
Project Makeover from Magic Tavern, Inc. experienced a consistent decline in weekly revenue, starting at $1.7M and ending at $1.2M by the end of June. Weekly downloads fluctuated, peaking at 124K in the week of May 30 and closing the quarter at around 71K. Active users showed an upward trend, growing from 764K to 955K over the same period.
Crowdstar LLC's Covet Fashion: Dress Up Game saw significant spikes in weekly revenue, notably reaching $528K in mid-May. Weekly downloads remained relatively stable, ranging from 12K to 19K. Active users showed slight fluctuations, maintaining a range between 151K and 174K throughout the quarter.
RuPaul's Drag Race Superstar by Eastside Games had a steady increase in weekly revenue, peaking at around $118K by the end of June. Downloads were highest in mid-April at 13K, while active users remained relatively stable around the 42K to 48K mark.
Pocket Styler: Fashion Stars from Nordcurrent UAB experienced a decline in weekly revenue, starting at $89K and decreasing to $57K by the end of June. Downloads hovered between 14K and 18K, and active users remained steady, fluctuating slightly around the 62K to 67K range.
Love Nikki-Dress UP Queen by Galaxy Play Technology Limited saw a notable spike in revenue in mid-May, reaching $147K. Weekly downloads varied, peaking at 8.4K in early April. Active users remained consistent, hovering around 100K throughout the quarter.
For more detailed insights and trends, visit Sensor Tower.